Yes Theory is a popular YouTube Channel with over 7.5 million subscribers. A local artist had the idea to pitch a design for their clothing brand "Seek Discomfort". I quickly jumped on the project by taking pictures and videos that would ultimately be turned into a presentation to the three main members of Yes Theory; Amar, Matt, and Thomas.
The idea for the project was living "A Life Full of Color". This inspired a colorful set of photos all complimenting the respective shirts and sweatshirts designs.
Below is a collection of photos and frames from the video, which were
all shown at the pitch.
Oh yeah... They said YES!
